A form study to understand aspects of aesthetics, perception and materialization of a physical object

PROJECT DETAILS

Mentor - Sanandan Sudhir
Role - Product Designer
Timeline: 2 weeks | March 2013

How might we translate the intangible into tangible?

Form studies involved creating a three-dimensional form, devoid of all colours, with no connotation to any physical object. Each profile was refined, its curves resolved to make it look appealing from all angles. The neutral form was further developed with four distinct attributes - cute, sensuous, retro & futuristic. These intangible characteristics were translated into their respective physical representation of the same neutral form, by tweaking the degree/ tension of the curves to create a different form language.

Resolved neutral form.

A well rounded, friendly form oozing cuteness. 

A sensuous form with arched curved creating attractive shadows.

A simple form with straightforward lines.

A modern form with deep curves creating a void in between its contours.